Brand Ambassador
At HRS, we believe the right job can transform a person's life and the right person can transform a business. We're passionate about connecting our candidates with the right job for them. You are not an exception!
The extensive experience in the human resources industry under our belt has given us valuable insights and extensive knowledge of the corporate cultures and thus enabled us to locate the best candidates for our clients.
On behalf of our client, a leading international premium spirits company, we are looking for responsible professional for the role of Brand Ambassador.
This role entails responsibilities such as brand building, education, and supporting volume-driving activities. Key duties include forming partnerships with the bar community and influencers, leading public relations events, managing media relationships, and leveraging expertise in social media and mixology.
Main Responsibilities:
• Serve as a brand ambassador while ensuring comprehensive brand education and mentoring;
• Advocate for the brand internally, with key distributors, on social media, and with media partners;
• Activate events and other brand activations as suggested per brand guidelines;
• Collaborate with the sales team in listing new outlets and maintaining relationships with existing outlets;
• Gather feedback from outlets distributing the brand, focusing on brand performance, consumer input, and opportunities for improvement;
• Provide support to accounts by implementing strategies to enhance brand rotation;
• Collaborate in accordance with brand guidelines to implement the brand strategy effectively;
• Maintain social media monitoring of the brand and relevant trends, while also tracking offline category consumption trends;
• Recruit and convert key influencers and target consumers through trial experiences and brand education;
• Engage communities of brand ambassadors, bartenders, and bar managers to foster brand advocacy and goodwill;
• Play a key role in nurturing and sustaining strong relationships with a core set of influential accounts.
Required Qualifications and Skills:
• University degree in Marketing or a relevant field;
• Demonstrate the ability to work autonomously, plan time and activities effectively to achieve set goals (KPIs);
• Exhibit proficiency in managing and tracking budgets to successfully attain goals (KPIs);
• Mandatory proficiency in the English language;
• Possess effective training, public speaking, and presentation skills;
• Showcase expertise in organizing events;
• Demonstrate a willingness and readiness to travel;
• Maintain an active presence on social media platforms;
• Ability to design presentations using PowerPoint and Excel;
• Availability to work late-night hours as required for event management;
• Some practical work experience in bartending and the wine & spirits industry is recommended.
The Company Offers:
• A chance to be part of a large and well-established company, a leader in its industry;
• Professional and stimulating working environment;
• Opportunity for growth and development;
• Team of interesting, inspiring and supportive colleagues;
• Competitive remuneration package and additional benefits.
If you recognize yourself in this position, please send us your CV in English. Only shortlisted candidates will be approached. HRS Bulgaria has License №2525 valid from 26. 04. 2018
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